Tag Archives: Website Design

Why Mobile Friendly Web Design Can’t Be Neglected At Any Costs

With the rise of portable technology and the vast market that has emerged on the internet, focus of web design has completely shifted to improving user-experience.

Website traffic has become a lot more reliant to how users see your site. If the links redirecting to your website take too long to open, or there are numerous 404 pages, then there’s a higher possibility that the users won’t be visiting anytime sooner.

Yet, that is something everybody connected with this field knows that in 2018 user experience is everything.

Some people often think about that why experts keep repeating the importance of user experience, which is directly connected to mobile-friendly design. Although, some still find it as an extra or unnecessary work, but it’s something that can’t be ignored by any online business or brand, especially when we have already entered 2018.

  • We’re Already Living In A Mobile Centric World

No matter what we are doing –when we wake up, when we’re venturing out to office, even when we’re in the restroom – most of us have developed a habit of holding our Smartphone and scrolling its screen. The ever-increasing number of Wi-Fi connections (Wi-Fi hotspots are almost everywhere) clearly showcases that individuals check the web with their Smartphones more regularly than a decade ago.

When people visit your website, they’re anticipating that it should fit to their small device screens. However, if your site is still suited only for desktop view, then people will experience serious difficulties in searching what they’re looking for. If you’ve an e-Commerce website, you must be aware who your purchasers are and what medium they utilise to visit your e-Commerce platform.

  • Responsive/Mobile-Friendly Design Helps SEO

One cannot deny the importance of SEO (Search Engine Optimisation) for websites, especially for those who do online business, or wish to get some clients with web marketing. It’s important to remember that Google supports and gives preference mobile-friendly websites. That’s because responsive design offers a lot better user-experience.

  • Website Traffic Is Increased By Social Media Platforms

Facebook, Instagram, Twitter, Pinterest advertisements connect to websites. These connections or links posted in online networking platforms bring back visitors to the site. Any article, blog, or product description you create that you post on different social networking platforms will lead back to your site.

Any brand or organisation that has social media pages puts their links on the ‘About Us’ page. By doing this, it becomes a lot easier to find their site and discover more info about their products & services.

You can ask your website designer Northern Beaches based company, to include links of your social media pages in the ‘About Us’ section of your business website.

Mobile friendly design becomes extremely crucial, if you have an e-Commerce web platform.  Just imagine how frustrated visitors will be if they visit your site and discover they need to physically scroll in different directions just to see the hidden description of any particular product. It’s not only irritating, but also a big turn-off for almost every online customer.

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How To Develop A Successful eCommerce Website

Are you planning to expand your business and want to develop an eCommerce website for your company/store? Before beginning with the procedure of developing your eCommerce website, it turns out to be massively imperative to consider the distinctive elements or phases of the web development procedure. The procedure can be divided into 3 parts:

  1. Development Stage
  2. Management Stage
  3. Improvement Stage

 

1. Development Stage

 

It involves every single element that’s needed for developing the site and making it live. You have to think about all the instruments that are fundamental for creating an eCommerce store. Check out the basic things that you must include in this stage:

 

  • Content Management System (CMS) – One of the most important and integral part of any website is its content. Following the same, integration of Content Management System helps web developers and businesses to improve, plan, place and manage the content.
  • Shopping Cart and Payment Options – It is imperative to make the purchasing procedure as easy secure as possible from the time of adding items to the cart up to the last checkout procedure.
  • Customer Relationship Management (CRM) – It allows better management communication with the customers by incorporating leads and data of the customers.
  • Analytics – There’s hardly any doubt that analytics will help you to adapt to the extreme competition and improve.
  • Customer Support – To provide full assistance to the clients, you have to incorporate a wide range of platforms, like live chat and toll-free support.

 

2. Management Stage

 

The next thing to apply is to have a well-planned shipping and delivery system, and efficient management of the inventory. Here are a few things that you need to consider in this stage.

 

  • Accounts Management – With the growth of your online platform, it becomes important to use bookkeeping software to maintain record of every transaction made from the website.
  • Order and Shipping Management – One of the key objectives of an eCommerce website is the timely delivery of the products. So, have a top-notch shipping and delivery management system.
  • Inventory Management – An effective management system for the stocks will allow your business to manage inventory skilfully.

 

3. Improvement Stage

 

Check out a few things that you should consider when it comes to the improvement stage. This can also increase your sales significantly.

 

  • Conversion Optimisation – It is crucial to utilise some latest tolls such as scroll map, A/B testing, survey, and heat mapping tools.
  • Email Automation – It enables the business owners to attract clients, to request feedback, and other similar options.
  • Marketplace Integration – It has become crucial for businesses to integrate the inventory with eCommerce marketplaces.
  • Artificial Intelligence – Artificial Intelligence is bringing a revolution to the eCommerce world, whether it is personal assistants, chat-bots smart analytics and custom recommendations. You should try it for your website as well.

 

An eCommerce store can’t survive without incorporating all these tools. You can look for the services of IT support Northern Beaches, who can help you to develop an amazing website that can stand apart from your competitors, and successfully attracts potential clients.

3 Must-Have Design Trends For The Remaining Months Of 2017

More than half of 2017 is already over and it’s time to make some major changes in your website design. Numerous latest trends in web design field have included user patterns, colour or typography, but it’s time to discuss a few other techniques. Basic trends to follow and the ones we are going to discuss today incorporate downpage navigation, boxes as a design element and usage of vertical lines.

 

Check out what will be trending in the remaining or second half of 2017.

 

Downpage Navigation

 

These days, whenever we look at the navigation trends, it seems like most web designers are in quite an experimental phase. Some are focusing on vertical, side navigation options while others are giving preference to downpage styles to pop-out styles. It’s quite clear with these trends that menu items at the bottom of the website are in limelight this year and will continue to do so in the remaining half of 2017.

 

There was a time when downpage navigation wasn’t given much preference and sometimes it even became a big no-no for web designers. However, this year the trend is changing and downpage navigation might become more popular than ever. However, before choosing this type of navigation design, you need to consider a lot of things like your business model, customer preference, and how it will affect your sales.

 

Use Boxes As Design Elements

 

Boxed elements used to increase aesthetic value of the website is surely a standout among the most striking and adaptable trends of 2017. Remember, boxes have an immense scope just like what we saw from the card trend, yet web designers are choosing these boxes to highlight content, display pictures and attract users’ attention towards a specific part of the page. Also, there’s no doubt that it works flawlessly.

 

One of the best things about this trend in website design Northern Beaches is that it is so adaptable. You don’t need to re-evaluate a whole design to utilise boxed elements. They can fill in as clear visuals or connection to other content. A box can have nearly anything, you can either use it an awesome picture to a ‘call to action’.

 

Vertical Lines

 

Couple of years ago, vertical space wasn’t considered for website design, but now more designers are including vertical elements into their web designs. Vertical elements can enable us to direct visitors through the design, allow scrolling and even concentrate on specific elements, whether it is skinny lines to restore flow to photos with various up and down elements.

 

To sweeten the deal even further, vertical components are quite intriguing, clean and simple visually since they aren’t common like horizontal, circular or square elements.

 

So, are you considering doing changes to your website design? Keep in mind that proper research must be done before you go ahead with changes on your business website.